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SEO stands for Search Engine Optimization, which is the practice
of increasing the quantity and quality of traffic to your website through organic search engine results.
Search engine marketing, or SEM, is one of the most effective ways to grow
your business in an increasingly competitive marketplace.
A digital marketing specialist is someone who works alongside a company's marketing
team to identify a target market, create a brand image, and create and maintain a marketing
campaign for the internet and for digital technologies
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